Cranfield School of Management

CRANFIELD CENTRE FOR STRATEGIC MARKETING AND SALES

Key Account Management Reports

  Title Description Price
Click to View Contents GAMS, KAMS & RELATIONSHIP MANAGERS what they do and how to find them £25
Click to View Contents IMPLEMENTING KAM SUCCESSFULLY how key customers evaluate their suppliers £25
Click to View Contents THE MEASUREMENT OF KAM how key customers evaluate their suppliers £25
Click to View Contents MANAGING KAM RELATIONS developing high-performing KAM managers and teams £25
THE VALUE OF KAM does KAM deliver to the bottom line? £25
KEY CUSTOMERS identifying and implementing IT solutions that add value to key account management strategies £25
KEY CUSTOMER PROFITABILITY making money in strategic customer partnerships £25
  ALL SEVEN REPORTS   £140

 
To order any of the above reports please contact:

Hayley Tedder, KAM Club Administrator h.tedder@cranfield.ac.uk or call us for more information on 01234 751122

 


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