An opportunity to innovate – the Cranfield project
Applying learning to real business issues
At Cranfield School of Management we believe that great marketing can drive extraordinary business performance. Each year we develop over 80 high calibre marketing professionals through our MSc in Strategic Marketing. We invite your business to consider the possibility of partnering with one of Europe's leading business schools and achieve new business insights by hosting an in-company project for one of our Masters students.
The win/win opportunity
Your business gains access to a deep pool of innovation at Cranfield. We work carefully with partner businesses and our students to find projects that deploy leading-edge thinking and analysis to the business improvement and growth goals of the hosting company. The student often has prior marketing experience and is looking to apply new insights from their marketing course in a robust manner in commerce.
"Thank you so much to your MSc in Strategic Marketing student for coming in and presenting their research findings, quite frankly we were amazed that they managed to find so much. The way they constructed their research and summarised their findings was very impressive and delivers perfectly to our 'commercial' brief - to find research that supports our work and adds credibility and strength to our offering. This research will be invaluable to us and is being put to use as we speak on key client projects."
Gráinne Newborough,
Client Director, BRAND sense agency |