Dr. Sara Holmes
Complex Systems Management Centre,
Cranfield School of Management
Qualifications
BA Hons (Oxon)
MBA (Cranfield) Diploma
Chartered Institute of Marketing
Background
Currently independent media consultant following seven years as a media and telecom consultant with KPMG. Joined KPMG after 10 years in factual television production, working both with large broadcasters (BBC and BSkyB) and with independent production companies.
Research Issue
My specific research topic lies somewhere within the question: `Why do organisations engage in stakeholder dialogue and what do they do with the information this dialogue provides?
Why I Chose Cranfield
Having already completed my MBA at Cranfield, I chose to return because I like the emphasis placed on practice as well as theory. Also, as I decided to undertake a DBA, rather than a PhD, I wanted to make sure I obtained this qualification from a well-regarded institution.