Phil Greening
Demand Chain Management,
Complex Systems,
Cranfield School of Management
Qualifications
MSc in Supply Chain Management and Logistics (Cranfield).
Background
Before joining Cranfield as a Research Fellow Phil served as the Solutions Architect for Manhattan Associates in EMEA, prior to which he worked as Supply Chain consultant with various Supply Chain Software vendors (including Swisslog and Manhattan Associates). In his role as Solution Architect he was responsible for developing the organizations approach to emerging supply chain problems and in doing so establish the firm’s reputation as a respected thought leader.
As a Research Fellow on the ABI3L project Phil is now developing an agent based model to simulate the UK freight system facilitating the evaluation for efficiency, carbon reduction and regulatory improvements.
Research Topic
The impact of purchasing strategy on responses to supply network disruption.
Research Issue
Phil’s interest is in supply network dynamics taking a complex adaptive system theoretical perspective. His research is focused on:
1. Purchasing Strategy.
2. Supply chain disruptions and risk management.
3. Carbon reduction in freight movements.
Sector
Private and public.
Research Methods
Modelling and simulation (supported by multiple case studies) of complex adaptive systems.
Theoretical Perspective
Complex Adaptive Systems; incorporating Transaction Cost Economics; social exchange; network dynamics and normal accident theories.
Why I Chose Cranfield
The reasons I choose Cranfield are:
• The Centre for Demand Chain Management is amongst the best in the world.
• The School of Management is amongst the best in the world.
• The approach to research is rigorous and anchored in a structured research methodology.
• Access to thought leaders in my research area.
Published Papers
Greening, P., and Rutherford, C. 2009. A complex systems theoretical approach to understanding disruptions in supply chains using agent based modelling. LRN (Logistics Research Network) annual conference 2009, Cardiff, Wales, September 9-11.
Greening, P. And Baker,P. 2008. Distribution Centre Performance Measurement in Steady –State and Volatile Markets. LRN (Logistics Research Network) annual conference 2008, Liverpool, UK, September 10-12.
Greening, P. 2010. Supply chain futures: the mastery of complexity. Manufacturing and Logistics IT, Feb 16, 2010.
Greening, P. 2007. Calculating the risks and benefits of automation. Supply Chain Standard. February 2007.
Greening, P. and Rutherford, C., (in press) Disruptions and Supply Networks - a Multi-Level, Multi-Theoretical Relational Perspective. International Journal of Logistics Management. (Accepted for publication April 2009).