Social Intrapreneurs - An Extra Force for Sustainability
This Guide elaborates on social intrapreneurs, who are are people within a large corporation who take direct initiative for innovations which address social or environmental challenges profitably. Typically, they are going against the grain and challenging their employers.
In the accompanying video, David Grayson and Heiko Spitzeck discuss the anatomy of social intrapreneurship.
Link: Doughty Centre for Corporate Responsibility