Cranfield School of Management

Cranfield
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Global Megatrends: What next for business?

By: Joe NellisPublished on: 09/01/2012
Collaborate to Innovate
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Description: Global megatrends are likely to have a substantial effect on businesses in the long-term. What are these trends and what action should managers take in response? Why it is important to tackle such issues now and not leave the future to take care of itself.
Duration: 07:03
Faculty Biographies: Joe Nellis


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