Paul Baines PhD MPhil DipM PGCHE BSc. (Hons)

Cranfield School of Management


Dr Paul Baines

Professor of Political Marketing,
Programme Director, MSc in Management

PGCHE BSc (Hons.) MPhil DipM PhD

Paul Baines


  • Political marketing
  • Marketing research
  • Market segmentation/positioning
  • Propaganda

Books by Paul Baines

Management Themes

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