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CRANFIELD CENTRE FOR STRATEGIC MARKETING AND SALES
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Doctoral Opportunities
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MSc
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Doctoral Opportunities in the Centre for Strategic Marketing and Sales
Branding and Brand Management
Business-to-Business Selling
Customer Experience Management
Customer Interaction and Co-Creation
Customer Experience Management
Collaborative Business-to-Business Relationships
Creating Customer Value in Use
Customer Relationship Management
Integrated Marketing Communication
Marketing Measurement and Accountability
Multi-Channel Marketing
Retail Marketing/Consumer Behaviour
Risk and Return in Marketing
Strategic Marketing, Lobbying and Political Marketing
The Practice of Market Segmentation
Valuing Market Assets - Brand and Customer
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