Cranfield School of Management

 

Lynette Ryals

Professor of Strategic Sales and Account Management,

Pro Vice Chancellor
Director of the Demand Chain Management Community

MA (Oxon) MBA PhD FSIP

Lynette Ryals

Expertise

  • Sales
  • Key account management
  • Leading sales teams
  • Customer profitability

Related Programmes

Books by Lynette Ryals


Video / Podcasts

Video Title - Improving the Sales Force


Video Title - Why Can't Companies Sell More?

Title

Video - Selling Strategically into the Recovery

Title

+44 (0)1234 758087
lynette.ryals@cranfield.ac.uk
View Lynette's LinkedIn Profile
View Lynette's Twitter Stream (@LynetteRyals)

Management Themes

Market, Sales and Client Relationships Marketing, Sales and Client Relationships

home about mba msc doctorates executive development research information contact us