Cranfield School of Management

 

Lynette Ryals

Professor of Strategic Sales and Account Management,
Director of the Demand Chain Management Community

MA (Oxon) MBA PhD FSIP

Lynette Ryals

Expertise

  • Sales
  • Key account management
  • Leading sales teams
  • Customer profitability

Related Programmes

Books by Lynette Ryals


Video / Podcasts

Video Title - Improving the Sales Force


Video Title - Why Can't Companies Sell More?

Title

Video - Selling Strategically into the Recovery

Title

+44 (0)1234 758087
lynette.ryals@cranfield.ac.uk
View Lynette's LinkedIn Profile
View Lynette's Twitter Stream (@LynetteRyals)

Management Themes

Market, Sales and Client Relationships Market, Sales and Client Relationships

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