Innovative products and services
The development of new products and services is increasingly challenging for organisations in both the manufacturing and service sectors. The Centre for Innovative Products and Services aims to develop leading-edge management tools, techniques and approaches that enhance the capability of companies to develop successful new products and services.
Research themes include:
- innovation strategy
- how organisations create a 'culture of innovation'
- project-to-project learning in R&D
- enhanced methods for market research – so-called 'hidden needs analysis'.
Further information on The Centre for Innovative Products and Services
Current doctoral research projects