Cranfield School of Management

 

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At a Glance

Duration

Cranfield (5 + 6 days) residential + 24hr Review Module (after 3 months) + 24hr Review Module (after 12 months).

Dates

Click on date to apply

Cranfield UK: Fees include tuition, course materials and accommodation.

For further information contact:-

Sara Shakespeare
+ 44 (0) 1234 754569
E-mail

Scholarship Available

Cranfield Business Leaders` Programme

Time table: Module1

In the first module we explore&nbspyour role as business leader in your organisation, focusing on how to build and implement strategy. Seminar sessions linking long-term competitive advantage, customer focus, financial performance and operational excellence are paralleled with a personal leadership development diagnostic process.

Monday: Examine the unique position of the business leader and how to maximise the opportunities it affords you.

Tuesday: Analyse the business environment and your organisation`s capabilities. Understand how internal organisational dynamics impact on strategy-making.  

Wednesday: Develop unique competitive advantage at business unit level. Understand corporate strategy and the role of the corporate centre.

Thursday: Understand how investment decisions relate to competitive strategy. Learn to measure financial performance.

Friday: Indentify the key economic influences on your business. Consider international and inter-organisational collaboration and partnering synergies.


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