Cranfield School of Management

MSc in Strategic Marketing

Why the Full-time Masters in Strategic Marketing?

Whether you are looking to boost your credentials before seeking employment, or are an experienced professional looking to advance your career in marketing, this 11 month full-time course provides you with the marketing knowledge and skills that global businesses are actively seeking.

At Cranfield, there is an emphasis on preparing you for the real-world business challenges of strategic marketing. We draw upon the expertise of our teaching faculty and strong links with industry to prepare you for a successful career in marketing.

The Cranfield Masters Tour

The Cranfield Masters TourThe Cranfield Masters Tour will be visiting cities around Europe between October 2011 and May 2012.

Paris, London, Brussels, Zurich, Milan, Frankfurt, Moscow
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Why Cranfield?

Cranfield School of Management is world-renowned for its practical and innovative approach to strategic marketing, and has long held a reputation for the excellence of its teaching. We are proud of the close links we maintain with industry through our business-sponsored research clubs.
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Our course is one of a few UK courses which are accredited by the Market Research Society.

Course accreditation logos

 

 

A message from the Course Director

If you are looking to focus on marketing as a career, this specialist masters degree will take your marketing and business skills to a more strategic level. Our aim is to help you build the personal and professional skills that businesses need. The course has been developed to combine a thorough grounding in the principles of marketing with cutting-edge strategy and applied research across all industry sectors.

Your progression as a person and as a professional is our principal aim. Our dedicated Career Development Service ensures that you have access to the best information and training facilities available to help you find the right position. Above all, we strive to make sure you relish the challenge of gaining your new qualification and leave here feeling your time at Cranfield was a life-changing experience.

watch course introduction
by Dr Paul Baines, Course Director

 

student projects

Are you an organisation with a project for a current student?

During terms three and four, students have the opportunity to carry out an in-company thesis project. The projects are normally sourced from external organisations, enabling our students to work on a real business issue and providing the organisation with a low cost, high quality piece of objective research into areas that the organisation may not have time to address.

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