Cranfield School of Management

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16 April 2014

83% of MBA students employed within three months of graduation

Cranfield School of Management is pleased to announce that 83% of the MBA class of 2013 was employed within three months of graduating, with an average salary increase of £31,576.


07 April 2014

Cranfield supports business planning masterclass for voluntary organisations

Dr Stephanie Hussels, a Senior Lecturer in Entrepreneurship at Cranfield led the first of a series of business masterclasses being organised by the Cranfield Trust to celebrate its 25th anniversary. For 25 years, the Cranfield Trust has been offering free management consultancy and advice to voluntary organisations in the UK.


02 April 2014

Leading entrepreneurs on the line-up for Cranfield VentureDay

Sara Murray OBE, founder of the price comparison website and creator of Buddi-location systems, is one of the keynote speakers at this year’s Cranfield VentureDay on Thursday 8 May.


27 March 2014

Expert comment from Cranfield environmental economist on UK energy market

Commenting on the news on 27 March 2014 that the UK regulator Ofgem is calling for an inquiry by the Competition and Markets Authority (CMA) into the UK’s 'big six' energy firms, Dr Andrew Angus, Senior Lecturer in Economics at Cranfield School of Management said:


26 March 2014

Only 48 more women needed to meet the 25% target

The 2014 Cranfield Female FTSE board report launched today (26 March) reveals that the number of women on the boards of FTSE 100 companies has risen to 20.7% (from 17.3% in 2013) and 15.6% on FTSE 250 boards (from 13.3% in 2013). There are now just two FTSE 100 companies with all male boards, a considerable turnaround from 2011 when 1 in 5 boards were all male. The FTSE 250 now has 48 all male boards down by well over half on three years ago.


24 March 2014

How to Win a Price War

There are usually no winners in price wars but according to Patrick Reinmoeller, a Professor of Strategic Management at Cranfield School of Management, companies do not need to have the best cost position to start and win a price war. Writing in the Spring 2014 issue of the MIT Sloan Management Review, he reveals that companies are more likely to achieve success by approaching pricing decisions with a clear, targeted agenda (for example, winning back former customers) and following five rules of engagement.


07 March 2014

Go Ape team win Cranfield Entrepreneur Alumni of the Year Award

Four Cranfield School of Management alumni who manage the outdoor adventure company Go Ape were named Entrepreneur Alumni of the Year at the 2014 Cranfield School of Management Awards, held last week at the Royal Society in London. The awards are run annually by Cranfield to celebrate the achievements of its high calibre alumni.


07 March 2014

Cranfield MBA team compete for $1 million in social enterprise competition

A team of five Cranfield MBA students has secured a place in the European final of the fifth Annual Hult Prize, an initiative that brings together students from top-tier business schools from around the world to seek solutions to the world's most pressing social challenges. The 2014 challenge, personally selected by the former US President Bill Clinton, tasks students to focus on building sustainable and scalable social enterprises to help the 250 million slum dwellers around the world suffering from chronic diseases. The winning team will receive US$1million in start-up funding to launch a sustainable social venture.


04 March 2014

UK marketing leaders are overlooking growth markets

A new report from Cranfield School of Management reveals that UK marketing leaders are being left behind when it comes to expanding into new markets.


03 March 2014

Performance Measurement course now live on iTunes U

Professor Mike Bourne has launched a course on iTunes U which introduces the principles and concepts of measuring business performance.


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Ruth Bender
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